THE WORLD'S FIRST PILSNER
PILSNER URQUELL.
BORN IN PLZEŇ, CELEBRATED AT SCHLOSS.
Das original golden pilsner
Pilsner Urquell
Albert has poured a lot of biers in his time. But there’s one that’s never left the bar, never gone out of style, and never once let him down.
Pilsner Urquell. The original golden pilsner, and a long-standing favourite across every Schloss.
It’s das bier that started it all — the first of its kind, brewed in Plzeň, copied the world over, but never quite matched. Crisp, golden, wunderbar from the very first sip.
Whether you’ve been ordering it for years or you’ve somehow never tried a proper pour, consider this your sign. Ist time.
